Analytics
Upgrade to behavior-based emailingMarketing Automation Feature – Analytics
To pair with all of SharpSpring’s powerful features must come powerful analytics to measure all of the data. Reports can be customized to analyze email jobs, campaigns, lead activity, tagging, site tracking, form insights, and ultimately your ROI. With this level of analytics, you will be able to pivot the direction of your campaigns in a very specific area that needs adjusting. Scroll down and over the images below for more details about SharpSpring analytics.
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Transformative Email Analytics
- – Track email success all the way to ROI
- – Follow stats like clicks, opens, bounces to optimize messaging
- – Learn which links are converting
Google AdWords Integration
- – Track your paid search campaigns
- – View keyword data and AdWords costs determine
the true cost of a qualified lead - – Make key decisions with a full understanding
of search engine marketing ROI
Multiple Device Tracking
- – SharpSpring recognizes and tracks all devices types
- – Smartphones, desktops, laptops, tablets, etc.
Campaign Tracking
- – Understand your end-to-end conversion cost
- – Track revenue to arrive at the true ROI
- – Automatically track your website visitors’ conversions
Behavior Tracking
- – “Life of the Lead” tracks all interactions contacts in Contact Manager
- – Track site visits, emails, webinars, and social events
- – Interactions can trigger custom automation
- – Engage with contacts at critical points in their unique buying process
End-to-End ROI
- – Good campaigns start with an end-to-end ROI goal
- – Campaign Insights provide actionable metrics every
step of the way to keep goals clear and attainable.
Custom Reports
- – Measure your current successes
- – Accurately forecast future performance
- – Customize Campaign, Email and CRM reports
- – Include metrics that matter specifically to you
Form Insights
- – Measure, compare and optimize form performance
- – Better understand your marketing ROI
- – Utilize powerful metrics like Total Cost Per Lead
Track As Many Sites as You’d Like
- – Add a tracking code snippets to generate leads
- – Add to a website, microsite, blog or landing page in seconds
- – Track as many sites as you’d like and monitor them in one place
HDYHAU?
- – “How Did You Hear About Us?” field. HDYHAU? uses
behavior-tracking to only appear for new leads - – Track non-digital, traditional marketing tactics like
tradeshows, print ads or postcard mailings
Campaign Tagging
- – Group, ungroup, slice and dice with campaign tagging
- – Anything with a name can be a tag
- – Use common tags: email, google, referrals, organic and offline
- – Also, customize tags – specific or broad as you like
Register for Our Webinar
If you’ve made it this far, you’ll get so much out of our webinar. Jump on our next webinar to see SharpSpring in action and ask us your questions!