Marketing for Garage Door ServicesDigital Marketing Solutions for Your Garage Door Company
Marketing Strategies for Your Garage Door Service
As you probably know, garage doors should be replaced anywhere between 10-15 years of age, depending on the type of doors, type of motor, weather, usage, etc. Homeowners typically live in a home 5-7 years, so every other homeowner will need to look into garage replacement. And the others will likely need repairs. That’s a lot of opportunity for your business!
So how can you gain these customers online? We have experience working in the home improvement sector so we can help you with your digital marketing needs. There are definitely some basics that should be considered such as having a mobile-friendly website, rich content on your website, updated local listings and social profiles, and solid reputation management (Yelp reviews, Google reviews, etc.).
We also offer omnichannel marketing strategies for inbound leads. For large purchases in the home improvement sector, we find that customers tend to take longer to close, so they may read a few emails you send, check out your blog, watch some videos, etc. Since the customer buying journey can be longer, we help you stay in front of them with a content-rich omnichannel strategy.
To supplement your sales pipeline while your prospects are still in the research phase of their journey, we also offer aged leads that may apply to your prospect base. We will then continue to filter all of your inbound, whether inbound or purchased, into your funnel so they get re-targeted and keep your brand in the front of their mind.
Don’t Miss Out!
Most homeowners take their garage door servicing, repair, and replacement for granted. Up to 47% of people have never had their garage door serviced or repaired. This is a huge potential market that you must not miss out on! It is worth it to spend some time educating your possible prospects about the importance of garage door maintenance.
Most homeowners don’t know they can increase the value of their home up to 4% just by replacing the garage door! And in this shifting energy climate, insulated garage doors are huge and can save people up to 70% energy savings! Don’t miss out on all of these potential clients, let us help you with your marketing today.
Average Home Value Increase with a New Garage Door
% Energy Saving Potential on an Insulated Garage Door
Homeowners that Have Never Had Garage Door Serviced
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The Bolt Goodly Process
We have a proven process we have created from scratch based on our own experience working with clients, as well as practicing tried and true methods from marketers that came before us. The Bolt Goodly Process consists of 5 steps, each with an outlined process created by us, so that we are consistent with our work and you can be confident in the value you receive from us.
1. Exploration and Immersion
- Immerse ourselves in your business
- Explain Bolt Goodly and our process
- 1 - Page Marketing plan
- Action Items and Deliverables
- Tactical Assessments