Let’s Talk Websites
A business’s website is like their storefront. It is how many consumers research your brand and makes the final decision as to whether or not they will give you their business. As with most aspects of the web today, quality and presentation are what will set you apart from the competition.
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A business’s website is like their storefront. It is how many consumers research your brand and makes the final decision as to whether or not they will give you their business. As with most aspects of the web today, quality and presentation are what will set you apart from the competition. With a solid core vision and identity as a business, you can design a website around your vision that will instantly connect you with your customers and smoothly guide customers to the eventual sale.
What Type of Website Is Best For You?
There are a variety of different correct answers to this question. Most often, though, WordPress is the go-to platform to create your ideal website. We use WordPress so often for multiple reasons. First, it is the most requested by our clients and is also the most widely cross-compatible with new plug-ins and creative features.
Using WordPress allows us the ability to stay aligned with your vision while also applying industry-standard SEO and design to your website’s backend. You can choose from a large selection of themes and design features as well as plugins that help you manage your website’s data, marketing campaigns, and traffic.
Remember – just because websites are important does not mean you are ready for one!
Use this quick checklist to see how close you are to being ready to get your website designed:
– Have you developed your brand’s identity and core manifesto?
– Is there a digital marketing plan ready to support the launch?
– Do you have plenty of forms of content, products, or information to share?
– What is the purpose of your website?
Each of these points could branch into a ton of other factors you may need to sort out before it is time to launch your website. While a website is okay to launch at any time if it is done strategically and with a launch plan behind it, the success and growth will be exponentially better.
First Things First!
Before we can dive into your website, we need to understand your business inside and out. Our consultation and analytics can help us determine the best type of website to represent you that will also connect you with the customers who need your services or products.
Often times, brands that are new may benefit from trying to establish themselves on social media or with real people before committing to a full website. While local clientele may know who you are, do you even have an established logo, colors, or design that people will recognize immediately? We find that organizations that at least have an idea of their core branding tend to have a smoother and more coherent web design process.
In addition to this, are you familiar with all of the technical details in the backend that come with a full website? Do you know how to analyze Google Analytics and other tools to take beneficial actions based on data? Do you know what to do when your server is down? These are all reasons why having a dedicated team to plan and design your website alongside your vision is the best way to get a great product without losing focus on your business.
Get Your Dream Website
A great website is where superb design meets efficient functionality. We can help you get your domain name, licenses, trademarks, and other legal proceedings that are necessary to solidify your place on the web for many years to come. From the initial plan and strategic mission of your website to the execution of a beautiful landing page, we are here to help make this a painless and rewarding process. Trust experience when it comes to web development and contact us today!