5 Ways Organizational Behavior Can Affect Your Marketing Strategy
Marketing strategy, along with other aspects of a business, are not just surface ideas, but they intertwine deeply into the culture. There must be buy-in throughout the organization on the marketing strategy or it may not be successful.
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Rebecca Roberts
Senior Partner
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Here we dive into 5 areas of organizational behavior you may want to look at when creating a marketing strategy:
1. Communication
2. Project Management
3. Culture
4. Managing Change
5. Relationships
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